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Old Spice Promotes New Scent With Music-Making Muscles And The Ability to Record Your Own.




To promote the new Old Spice scent Danger Zone, Wieden + Kennedy Portland teamed up with MJZ's Tom Kuntz, The Mill and Vimeo to present an interactive video starring former NFL star Terry Crews, that allows you to make your own music mix at the end of it. (Crews has starred in other Old Spice spots including one to launch Old Spice's new Danger Zone product line back in January called Blown Minds)



This time around Old Spice Muscleman Terry Crews does what no man has ever done before—play a drum set using nothing but his flexing muscles. In addition to watching his historically important muscle-powered performance, users also have the ability to use their keyboards to control Terry's muscles and create and share their own muscle-powered musical creations.



here's a keyboard cheat sheet (courtesy of Creativity-Online):


The interactive site runs in conjunction with the introduction of the indestructible Danger Zone Guy campaign, another series of ads starring -what is fast becoming overly prevalent in the ad world- mustachioed deboniar worldy men.



Both the interactive site and the Danger Zone campaign come on the heels of yet another brilliant campaign for the brand called Believe in Your Smellf, a series of commercials in which our skinny hero gains the confidence to break up with the likes of Heather Graham.





W+K has been on fire. If you haven't seen their New York office's new campaign for Southern Comfort, it's another homerun.

now, go mix some music:



Just watch the spot all the way through, then hit record and start pressing your keyboard :)

Old Spice official Site
W+K

In Praise of Pop Culture. Re-Imagined Religious Virgin Mary Statuettes.





Five years ago, I first introduced you to artist Soasig Chamaillard and her "Appartitions", repurposed religious statuettes of the Madonna (a post in which the photos have been recently updated.)



Since that time, the project has been ongoing, despite the controversy over her work, and Soasig has continued to take existing figurines of the Virgin Mary and re-imagine them as pop culture icons like Star Wars' Obi Wan Kenobi, Hello Kitty, Super Mario, Sailor Moon, My Little Pony, A Beauty Pageant Winner, Power Rangers, Vampires, Cowboys and Indians and even Astronauts. They are only getting better. See for yourself.

Hello Mary:


Nouvelle lune (New Moon):


Vierge de couleur (Holy color/Paint By Numbers):


Marie Rockstar (Rockstar Mary):


Sainte Force (Holy Force):


Super Marie O (Super Mary O):


Sainte Moon (
Holy Moon):


Sang Pitié (Bloody Mercy):


Disparition (
Disappearance):


Sainta Claus:

Nouvelle Bible (
New Bible):


Sainte Lumière
 (Holy Light):


One:


Sioux Marie
 (Sioux Mary):


Sainte John (St. John after John Wayne):

Rainbow Land:

Sainte Miss:


Holy Pocket:


My Little Mary:


Force Rose et al (Pink Power Ranger et al.) Power Rangers:


Vierge au petit robot (Virgin Mary with little robot):



For the prices and availability of statues contact info@galerie-albane.com


Art paper posters, like those shown above, in limited series of 50 copies are signed and for sale through the Albane Gallery website.

Books:
"Apparitions", édité par la Galerie Albane
Format : 28x21 cm, 56 pages
Prix : 25 euros
Buy it here

"NouvellesApparitions", édité par la Galerie Albane
Format : 30,5x20 cm, 66 pages
Prix : 25 euros
Buy it here

Soasig Chamaillard

Don't Forget to see her earlier Apparitions here

Please donate

C'mon people, it's only a dollar.